Marketing Technology & Operations Specialist

Marketing Technology and Operations Specialist for an up and coming global cybersecurity company with a cutting-edge SaaS security software. This position will report to the Marketing Manager and will be responsible for managing a broad range of activities central to the execution of AppGuard’s marketing plan.

Day-to-Day Responsibilities Include:

  •  Support the development and execution of marketing plan
  • Execute our marketing campaigns flawlessly and support campaign build, testing, and execution of
    marketing communications in various marketing technology platforms (primarily Hubspot)
  • Rigorously track and monitor past and current campaign performance and user behavior to recommend strategies and campaigns that will drive conversion and engagement.
  • Continuously stay on top of the marketing technology industry and our platform capabilities to optimize and extend our marketing effectiveness in digital channels.
  • Build a center of excellence with marketing technologies. Develop a rigorous QA process. A/B testing strategies, advise on best practices to email and web.
  •  Assist with managing company website – add content, monitor performance with google analytics, suggest enhancement
  •  Manage marketing calendar and execute email campaigns
  •  Develop and implement effective strategies to maximize trade show participation including preshow planning and follow up activities
  • Assist with the planning, logistics, coordination for all of AppGuard’s events, webinars, and industry-related engagements
  •  Coordinate deliveries and shipments of marketing supplies to various office locations
  •  Oversee ordering, maintenance and inventory levels of the marketing promotional and print materials

Requirements

  • Bachelor’s Degree
  • 1-3 years of marketing experience
  • Experience with the following or similar marketing and sales channels/tools: Marketo, HubSpot, SalesForce, Google Adwords, WordPress
  • Previous marketing experience in cybersecurity or SaaS products a plus.

To apply for this position, complete the form below and upload your resume and cover letter.

Or contact us directly at kkoutu@appguard.us